The Alley Theatre has a massive secret weapon in promoting our venue as a fun, cutting edge, family venue, a 8ft bronze statue called "Where Dreams Go" AKA Ambrose the Alley pig.
Now the most celebrated pig in Ireland, Ambrose has featured on BBC Newsline, local, regional and national press. The Alley's mascot was also "highly commended" for his entry in the recent Foyle Civic Trust Awards
Please see an article which ran int he Derry Journal in Jan 2009
Published Date: 06 January 2009
Derry Journal
http://www.derryjournal.com/strabane/Ambrose-the-Pig-makes-wishes.4845217.jp
By Erin Hutcheon
Pigs might fly in Derry - but in Strabane they make your wishes come true.
The residents of Strabane have taken a pig to their hearts, and believe it may have magical powers.Ambrose the Pig is a sculpture which stands proudly in the grounds of The Alley Theatre in Strabane. And he's become so popular that children in Strabane believe he has "magical powers."All you have to do is put your finger in one of the Celtic swirls and follow the lines and all your wishes can come true!It's believed the legend of Ambrose as a wishing pig is because of his stance - looking at the sky, musing and making a wish.Only make sure you don't tell him any porkies because there's no telling what Ambrose will do.
Nathan Flatman, Marketing and Development Officer at The Alley says the pig has become a phenomenon."The name Ambrose is after a character in the works of Strabane's most famous literary son Flann O' Brien," he explained."Everyday I witness young children walking with their parents and making wishes at the pig."Ambrose has also been a popular backdrop for several photo shoots, from top production companies performing at The Alley, to awareness events. Even a bride and groom who married in the town had their wedding photos taken with Ambrose!The Alley Theatre and adjoining Strabane Community Library were built on the site of the town's former cattle market at Abercorn Square.
Now the most celebrated pig in Ireland, Ambrose has featured on BBC Newsline, local, regional and national press. The Alley's mascot was also "highly commended" for his entry in the recent Foyle Civic Trust Awards
Please see an article which ran int he Derry Journal in Jan 2009
Published Date: 06 January 2009
Derry Journal
http://www.derryjournal.com/strabane/Ambrose-the-Pig-makes-wishes.4845217.jp
By Erin Hutcheon
Pigs might fly in Derry - but in Strabane they make your wishes come true.
The residents of Strabane have taken a pig to their hearts, and believe it may have magical powers.Ambrose the Pig is a sculpture which stands proudly in the grounds of The Alley Theatre in Strabane. And he's become so popular that children in Strabane believe he has "magical powers."All you have to do is put your finger in one of the Celtic swirls and follow the lines and all your wishes can come true!It's believed the legend of Ambrose as a wishing pig is because of his stance - looking at the sky, musing and making a wish.Only make sure you don't tell him any porkies because there's no telling what Ambrose will do.
Nathan Flatman, Marketing and Development Officer at The Alley says the pig has become a phenomenon."The name Ambrose is after a character in the works of Strabane's most famous literary son Flann O' Brien," he explained."Everyday I witness young children walking with their parents and making wishes at the pig."Ambrose has also been a popular backdrop for several photo shoots, from top production companies performing at The Alley, to awareness events. Even a bride and groom who married in the town had their wedding photos taken with Ambrose!The Alley Theatre and adjoining Strabane Community Library were built on the site of the town's former cattle market at Abercorn Square.
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